Turn more of your traffic into buyers

Getting traffic is expensive; wasting it is worse. The4 analyzes your funnel and improves the moments that decide a sale product page, cart and checkout so you earn more from the visitors you already have.

Same traffic, more revenue.

Best for

• Stores with decent traffic but low conversion
• Merchants scaling paid ads
• Brands ready to optimize, not just redesign

What’s included

• Funnel and analytics review
• Product page optimization
• Cart and checkout friction fixes
• Trust and urgency elements
• Mobile conversion review
• Prioritized recommendations with rationale

What’s not included

• Paid ad management
• Full redesign
• A/B testing tool subscriptions
• Traffic generation

How it works

1. Review We analyze your data and funnel.
2. Identify We pinpoint where you lose buyers.
3. Implement We apply high-impact changes.
4. Measure We track the impact and report.

Turnaround: typically 23 weeks for the core pass.

Why The4

• We build conversion features into every theme
• We know what actually moves the needle on Shopify
• 4.97 support rating across 4,200+ reviews

Frequently asked questions

How much does it cost?
CRO work starts at $500. Final scope is confirmed in writing before any work begins.

Do you guarantee a conversion lift?
We target measurable improvement, with no false promises.

Do you need analytics access?
Yes, recommended so we work from real data.

Does it work with my theme?
Yes most Shopify OS 2.0 themes.

How is this different from web design?
We optimize what exists for conversions, not just looks.